Ahh. Oh yes…the 2024 BMW i7 M70.
By the time you hit your 30s or 40s, your relationship with cars changes. You’re not dreaming about racing stripes or mufflers that wake the neighborhood anymore.
You’re chasing different wins now—career milestones, family goals, or maybe just peace and quiet after a day full of Zoom calls and meetings.
That’s where the BMW i7 M70 comes in.
It’s not quite a “look at me” Lamborghini or a weekend toy, that’s for sure. It’s something more mature—still thrilling, still impressive, but wrapped in class and tech that shows you’ve leveled up in life.
The i7 M70 is less about showing off and more about presence. It doesn’t scream, but it absolutely gets noticed.
Quiet confidence, the kind that makes people think, This guy figured it out.
Something like that at least…
Electric Muscle in a Tux
BMW’s electric flagship doesn’t play in the minor leagues. The i7 M70 packs 650 horsepower thanks to dual electric motors, pushing this luxury sedan from 0–60 in the threes.
That’s sports car territory, but in a package that’s whisper-quiet and silk-smooth.
Hit the accelerator and you don’t hear much—no roaring V8, no mechanical growl.
What you feel instead is an immediate surge, like gravity itself just tilted in your favor.
Merging onto the highway? Effortless. Passing that truck hogging the middle lane? Over before the guy knows what happened.
This isn’t a car built for drag races at stoplights. It’s built for the kind of power that turns every drive into a private flex.
Civilized chaos, dressed up in leather, glass, and high-tech wizardry.
The Look That Gets a Nod
Design-wise, BMW didn’t play it safe. The grille is big, bold, and polarizing—classic BMW.
People argue about it online, but in person? It hits different. It feels deliberate, powerful, and yes, just a little intimidating.
On the road, the i7 M70 doesn’t need neon paint or flashy spoilers. Its sheer size, sharp lines, and confident stance already do the talking.
It’s the kind of car that gets a nod at the stoplight, not a challenge.
Step inside and it’s another world. The cabin feels less like a car interior and more like your own private lounge. Ambient lighting stretches across the doors and dash, glowing in customizable colors.
Glass controls sparkle like high-end jewelry. A curved, cinematic screen dominates the dashboard, with every feature and function at your fingertips.
There’s even a rear-seat theater option—a massive 31-inch screen that folds down so passengers can stream movies in 8K.
Imagine pulling up to a weekend trip with friends and casually turning the backseat into a mini IMAX. That’s not just luxury. That’s flexing.
Tech That Actually Feels Smart
Plenty of cars call themselves “tech-forward,” but the i7 M70 feels like it actually delivers.
Gesture controls let you adjust settings with a wave of your hand. Voice recognition actually works instead of giving you the wrong playlist. And the digital cockpit feels intuitive instead of overwhelming.
This is a car for the guy who’s already juggling too much in life. You don’t want to dig through endless menus just to change the A/C temperature. BMW makes sure the tech feels natural, like it’s working with you instead of against you.
And let’s be real—showing off isn’t always about horsepower.
Sometimes it’s about pulling up to dinner and casually showing your date how the car parks itself. Or how the cabin glows in sync with the music.
Small things, big impressions.
Who This Car Is Really For
So, who’s the i7 M70 aimed at?
Let’s be honest—it’s not for everyone.
It’s not for the 22-year-old kid trying to look cool outside the club. It’s not for the guy still living with his parents and bragging about “someday” plans. And it’s definitely not for anyone who thinks Apple CarPlay is peak automotive tech.
The i7 M70 is for men (and women) who’ve hit that balance between ambition and stability. The 30-to-50 crowd who’ve built enough success to enjoy life, but still want to make a statement when they pull into the valet.
It’s the car for people who could buy something louder, flashier, or more impractical—but choose something smarter, richer, and more lasting.
Forget midlife crisis. It’s about the midlife upgrade.
Lifestyle Upgrade, Not Just a Car
Here’s the truth: buying the i7 M70 isn’t just buying a car. It’s buying into a lifestyle.
You’re buying into the look you give when you step out of a car that costs as much as some people’s houses.
Into the experience of a cabin that feels like a luxury hotel room on wheels…the confidence that comes with driving something that’s fast, quiet, and commanding all at once.
The i7 M70 doesn’t just take you from A to B. It transforms every trip into a reminder that you’ve earned your way here.
Final Thoughts on the 2024 BMW i7
The 2024 BMW i7 M70 is wealth meeting tech-savvy in the most unapologetic way possible.
It’s fast without being loud. Luxurious without being gaudy. Tech-packed without being clunky.
If you’re in the area, come check out our inventory of used BMWs and other car brands—including the BMW i7—at Premiere Motorsports.
The right ride awaits.
